The staff at Serra Hyundai is proud to represent the Hyundai brand and to help customers from Birmingham, Irondale, and across Alabama get the most value from their vehicles. One of the features that our new and pre-owned vehicle sales team feels is very beneficial for buyers is the Highway Driving Assist feature, or HDA….
At Serra Hyundai, one of the most common questions we hear from drivers around Birmingham, Trussville, and Irondale is whether Hyundai includes free maintenance. The answer depends on the model year. For 2025 Hyundai models, you do receive complimentary maintenance for a limited time. Starting in 2026, Hyundai is not including this benefit, but here…
The 3rd Annual Steve Serra Golf Tournament was held on Sunday, August 24, 2025, at Limestone Springs Golf Club in Oneonta, AL. The day was filled with sunshine, making it a fitting celebration of Steve Serra’s life and the legacy he continues to inspire. Friends, family, and community members came together to honor Steve’s passion…
For more than three decades, Serra Hyundai and the Serra Automotive family have stood behind the Boys & Girls Clubs of Central Alabama. Back in the early 1990s, Tony and Steve Serra played a key role in helping launch the Club on Old Springville Road — a project that has continued to inspire us ever…
How much space do you need to comfortably fit your family? This is a question that you should be asking yourself when you’re shopping for your next SUV, as the size of your cabin is one of the only things that you can’t change once you get your new set of keys. The PALISADE might…
There’s a big difference between AWD and FWD models, but if you’re not familiar with these drivetrains, you might not be sure which one is right for your family. At Serra Hyundai, we have plenty of models that fall into both categories, which you can explore on our site, or when you visit us…
One of the big draws to a modern-day vehicle is the advanced technology built into it. That includes cutting-edge driver assistive technology for starters, but also the bells and whistles found in the vehicle’s cabin. The Hyundai Elantra is a full-size sedan that is loaded with high-tech features. If you live in or around Birmingham…
From the moment you start the 2025 Elantra’s engine, you’ll understand how this car from Hyundai is different. This new car combines expressive stylings with impressive performance capabilities to deliver yet another comfortable and capable ride from Hyundai. Read our model overview of the new Hyundai Elantra if you’re interested in learning more. Spotlight…
It doesn’t get anymore modern than a CUV, and the 2025 Hyundai Kona is as cutting-edge as they come. With a reliable powertrain, a versatile interior, and modern tech features, this CUV has everything you could ask for. Discover the ins and outs of the new Kona here in our model overview. Spotlight on…
When you’re shopping for a new car like the 2025 Hyundai Tucson, it’s a good idea to start with some research. The curb appeal of this CUV is only surpassed by its drivability and passenger experience. The best place to get a look at the new Tucson is at our dealership, but you can…
