Great people who take what you’re looking for into account and don’t just try to upsell you. Best experience I’ve had at a dealership in awhile

JT was great! I have been recommending him to family and friends!

Highly recommend asking for Javen for any car needs you have! He makes the process smooth & very enjoyable, making sure you get exactly what you are looking for. 10 out of 10 experience thanks to him.

They were so helpful and got me EXACTLY what I wanted!

Joseph Freeman was awesome, very understanding, very kind, and even went above and beyond for us. All in all we were extremely happy with his service. I plan on bringing my family here to get cars of their own if they ever plan to move to Alabama.

Best helper and got me a very nice vehicle

Dezi was the best saleswoman I've ever bought a car from. She helped me through the entire process and worked with me to get a payment that was in my budget.

JT was immaculate and one day he is going to run this place

I had an outstanding experience at Serra Hyundai from start to finish. The entire team was professional, welcoming, and made the car-buying process easy and stress-free. A special thank you to James Davoren, who went above and beyond to make sure I found the right vehicle. James was knowledgeable, honest, patient, and never made me feel pressured. He took the time to answer all of my questions, explained everything clearly, and made sure I was comfortable with every step of the process. Excellent customer service like this is hard to find, and it's the reason I'll recommend Serra ... Read More

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Google - Aug 1, 2026

I had an outstanding experience at Serra Hyundai from start to finish. The entire team was professional, welcoming, and made the car-buying process easy and stress-free. A special thank you to James Davoren, who went above and beyond to make sure I found the right vehicle. James was knowledgeable, honest, patient, and never made me feel pressured. He took the time to answer all of my questions, explained everything clearly, and made sure I was comfortable with every step of the process. Excellent customer service like this is hard to find, and it's the reason I'll recommend Serra Hyundai to my family and friends. If you're looking for a dealership that truly values its customers, ask for James Davoren

Joseph was great really was passionate about getting me approved and he got me approved highly recommend Joseph.

Great experience at Serra Hyundai! Robby Lay did a great job filling all my requirements to get the car I wanted. Their lot has plenty of cars to choose from, and they gave me a fair price for my trade. I found my 2025 Hyundai Palisade XRT and they made my buying experience easy! Highly recommend if you’re searching for a new car or truck!

Was looking around for a first car for my son. Had the pleasure of talking to one of the salesmen James Daveron. I asked about a thousand questions in which James had the answers to ease my concerns, seeing as though this would be my son's first financial responsibility. We still have a few appointments to attend. However, so far it looks as though we'll be back to see James. Thank you James for easing my mind

Serra Hyundai is a great place to purchase a vehicle. All of the staff were very kind and helpful. JT helped secure me a new ride and got me a great deal. I would recommend anyone to come and see them!

Roman and Brandon are great. I used to go here for my service. Long story short, I ended up buying a vehicle here. An issue arised and it's fair to judge a business by the outcome. Roman stepped up, which he did not even have to, and set off a chain of events that led to 100% satisfaction. I then came in contact with Brandon who went above and beyond. After this experience I would not question buying a vehicle from here again or trusting them to ensure thier customers are satisfied. Reliable business, which is hard to find these ... Read More

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Google - Jul 30, 2026

Roman and Brandon are great. I used to go here for my service. Long story short, I ended up buying a vehicle here. An issue arised and it's fair to judge a business by the outcome. Roman stepped up, which he did not even have to, and set off a chain of events that led to 100% satisfaction. I then came in contact with Brandon who went above and beyond. After this experience I would not question buying a vehicle from here again or trusting them to ensure thier customers are satisfied. Reliable business, which is hard to find these days. Thank you gentlemen, excellent work! A+++

Great working with Shane Bell today. I came in with a 2019 and leaving with a 2026. Made everything that i needed to happen, happen. So definitely someone to work with on getting a car.

Arthur got me in a car and I love it

Great customer service and amazing selection of products.

Arthur is a great help

I had an outstanding experience working with Javen Tyson. From the moment I walked in, he was professional, knowledgeable, and genuinely focused on helping me find the right vehicle instead of just making a sale. He answered every question I had, was completely transparent throughout the process, and made everything smooth and stress-free. I never felt pressured, and he went above and beyond to make sure I was comfortable with my decision. If you’re looking for a salesperson who is honest, patient, and truly cares about his customers, I highly recommend asking for Javen Tyson. He made what can ... Read More

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Google - Jul 28, 2026

I had an outstanding experience working with Javen Tyson. From the moment I walked in, he was professional, knowledgeable, and genuinely focused on helping me find the right vehicle instead of just making a sale. He answered every question I had, was completely transparent throughout the process, and made everything smooth and stress-free. I never felt pressured, and he went above and beyond to make sure I was comfortable with my decision. If you’re looking for a salesperson who is honest, patient, and truly cares about his customers, I highly recommend asking for Javen Tyson. He made what can normally be a stressful experience enjoyable, and I couldn’t be happier with the service I received. Thanks again, Javen!

Javen provided an outstanding experience at Serra Hyundai. He was professional, knowledgeable, and genuinely focused on helping me find the right vehicle without any pressure. His honesty, patience, and excellent customer service made the entire process smooth and enjoyable. I would highly recommend asking for Javen if you’re shopping for a vehicle.

Shane Bell beat the price of 3 other local dealerships , Great to deal with

Shane Bell was very pleasant and professional to work with

Joseph is the go to man for a car! Not only does his personality & character make it a fun experience but his professionalism of going beyond means to ensure you’re riding off the lot is top tier!!! Thank you again!

Go see Try Cole. She made the experience enjoyable and easy. Thank you for all the help.

JT was awesome

Arthur Is The Man He Will Get The Job Done Thank You So Much I Really Appreciate It For You Getting Me In A Car 🚗 He Answers All Your Questions So If You Need A Car Go And Talk To Arthur At Sierra Hyundai

Arthur was great

Joseph, did a great job working with my family- they said he made them feel better about making such a large purchase. I also really appreciated the video he made for me to be able to see the car since I could not be there. He took time to listen to exactly what I could pay and wanted for the safety of my daughter. Thank you for your support and service!

I had an outstanding experience working with Dezi Vega at Serra Hyundai of Trussville. From the moment I walked in, she was friendly, professional, and genuinely cared about helping me find the right vehicle—not just making a sale. She answered every question I had, explained everything clearly, and made the entire process smooth and stress-free. I never felt pressured, and she went above and beyond to make sure I was comfortable with my decision. If you're looking for someone who's knowledgeable, honest, and truly puts the customer first, I highly recommend asking for Dezi. Thanks again for ... Read More

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Google - Jul 25, 2026

I had an outstanding experience working with Dezi Vega at Serra Hyundai of Trussville. From the moment I walked in, she was friendly, professional, and genuinely cared about helping me find the right vehicle—not just making a sale. She answered every question I had, explained everything clearly, and made the entire process smooth and stress-free. I never felt pressured, and she went above and beyond to make sure I was comfortable with my decision. If you're looking for someone who's knowledgeable, honest, and truly puts the customer first, I highly recommend asking for Dezi. Thanks again for making my car-buying experience such a great one!

Excellent service! I would recommend javen to anyone that wants a new vehicle!

Would definitely recommend Serra Hyundai to family and friends

Arthur is the best

I had an amazing experience working with JT at Serra Hyundai. he was professional, knowledgeable, and never made me feel pressured.

The entire staff was wonderful

Thank you try Cole for being very professional when get ready to trade in you will definitely be the 1st on my list

(Translated by Google) The best experience, top-notch service, and everything in my language. Truly 100% recommended. Dezi is the best Hyundai agent; she has all the information you need, providing it without shortcuts or tricks, and above all, in Spanish. Highly recommended for anyone looking for a new car and with many questions. (Original) La mejor experiencia la atención de lujo y todo en mi idioma la verdad 100%recomendada Dezi es la mejor agente que hyundai tiene toda la información que se nesecita te la proporciona sin atajos sin trucos y sobre todo en español recomendable para quien ... Read More

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Google - Jul 22, 2026

(Translated by Google) The best experience, top-notch service, and everything in my language. Truly 100% recommended. Dezi is the best Hyundai agent; she has all the information you need, providing it without shortcuts or tricks, and above all, in Spanish. Highly recommended for anyone looking for a new car and with many questions. (Original) La mejor experiencia la atención de lujo y todo en mi idioma la verdad 100%recomendada Dezi es la mejor agente que hyundai tiene toda la información que se nesecita te la proporciona sin atajos sin trucos y sobre todo en español recomendable para quien busca un carro nuevo y tiene tantas dudas

It went great he was really nice and we got a car

Carlos he was very welcoming and helpful and made everything go by smoothly

Carlos gave great service he made the process as smooth as possible!!

TIM WAS GOOD

My guy worked his magic. Thank you Tim again!

Excellent customer service! Everyone was friendly, professional, and made the entire experience easy. They went above and beyond to help, and I truly appreciate it. Highly recommend! Arthur deserves employee of the month 🎊🎉

Go see Arthur C. He will not disappoint and tell him Breona sent you . Don’t worry about no credit score go see what my guy can work out for you .

He was helpful and gave us relevant information related to the car.

Arthur was a great help to me and my friend

Dezi was so helpful with assisting me, answering my questions best experience I’ve had ever!!!!

(Translated by Google) Desire (Original) Dezi

(Translated by Google) Dezi, excellent 👌 (Original) Dezi exelente 👌

(Translated by Google) Excellent 👌 DEZI VEGA (Original) Excelente 👌 DEZI VEGA

We had a great experience at Serra Hyundai thanks to Arthur.

Arthur Carlisle was very nice and all so can and pick me up

Arthur was a great help to my friend. this was her second time coming and the service he gave us was great. we loved the cup of ice on a hot day

I came to see Arthur about lowering my APR% IT WAS A INFORMATIVE TIME . he answered my questions about my trade in

We always come To Barry for our new car experience. He is the go to guy, HE GETS IT DONE...Thank you Barry.

Great to experience was very professional

This was the best experience I’ve ever had at a dealership. Timothy was a professional and my experience easy and quick.

Great customer service and great communication

Tim was great! Thank you so much!!!

Arthur was great help I got the information from him that I needed

Tim was patient and worked extra hard to get me into the vehicle that was perfect for me! Great experience for a first-time buyer! More than five stars!!!

Tim was good

Tim was good

Tim was good

Arthur was great he helped me get my information. And he was patient with me

Went in for service and tire rotation, they normally do well, this day was busy, I’m giving 3 stars bc I had to go back and give my vehicle back to them bc they didn’t put the correct amount of air in tires before giving me my vehicle and I had to wait again. They rotated my tires so this should have been done automatically..

(Translated by Google) DESIRE (Original) DEZI

LaCarlos was very good. He helped us and made sure that we got out of there with a car. 10/10

Beyond amazing customer service and truly a place that cares more about the customer than making a sale! Michael Lee sold me my beautiful new car, and the whole time was so accommodating to the wants and needs I had! He made sure I was comfortable when test driving, and only showed me cars that fit my budget and my needs! Truly a wonderful experience, this place is nothing like the typical car dealership; very caring and respectful! Will definitely be sending all my friends this way, especially to Michael!! Sweetest and most caring guy ever!! Went out of his ... Read More

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Google - Jun 28, 2026

Beyond amazing customer service and truly a place that cares more about the customer than making a sale! Michael Lee sold me my beautiful new car, and the whole time was so accommodating to the wants and needs I had! He made sure I was comfortable when test driving, and only showed me cars that fit my budget and my needs! Truly a wonderful experience, this place is nothing like the typical car dealership; very caring and respectful! Will definitely be sending all my friends this way, especially to Michael!! Sweetest and most caring guy ever!! Went out of his way to help me move my belongings from my old car to my new one, and made sure that I got my photo with the big red bow!!! Thank you Michael!!

Love this dealership! First time Hyundai owner and they are exceptional! ⭐️⭐️⭐️⭐️⭐️

This is one of the easiest five-star reviews I've ever written. Picture this: You're in the middle of a cross-country military move. Your SUV is packed with everything that didn't fit on the moving truck, and irreplaceable sentimental memories. Your entire family is in the vehicle. The cats are along for the ride. A tropical storm rolls in. Then your engine warning light comes on...and within 40 seconds your vehicle loses power on the interstate. ...That was us. Hyundai Roadside Assistance brought us to Serra Hyundai, where we arrived tired, stressed, and honestly wondering what kind of ... Read More

Full review text opened.

Google - Jun 28, 2026

This is one of the easiest five-star reviews I've ever written. Picture this: You're in the middle of a cross-country military move. Your SUV is packed with everything that didn't fit on the moving truck, and irreplaceable sentimental memories. Your entire family is in the vehicle. The cats are along for the ride. A tropical storm rolls in. Then your engine warning light comes on...and within 40 seconds your vehicle loses power on the interstate. ...That was us. Hyundai Roadside Assistance brought us to Serra Hyundai, where we arrived tired, stressed, and honestly wondering what kind of nightmare we were about to experience. Instead, we met one of the kindest service teams I've encountered. They welcomed our entire family, provided a comfortable place to wait, kept us informed throughout the process, and treated us with genuine empathy. Tucked away in a quiet corner of the waiting area, we finally had a chance to breathe. We recharged every battery we owned - our phones, laptops, and honestly, ourselves. Even our cats, who remained quietly in their carrier the entire time, settled in without disturbing a single customer. It was such a small accommodation, but after being stranded on the side of the interstate in a tropical storm, it meant everything. Great customer service isn't measured by how a business treats people on an ordinary Tuesday. It's measured by how they care for strangers on one of the worst days of their journey. The diagnosis was heartbreaking **but not because of Serra**. A dealership that had serviced the vehicle only days earlier had failed to properly reinstall the oil drain plug after an oil change. It eventually fell out while we were driving, draining the engine oil and leaving us stranded on the highway. See the pictures attached, they are worth a thousand words. Serra Hyundai inherited someone else's disaster. They never once acted inconvenienced. They simply got to work helping us. Businesses reveal their true culture when customers arrive on their worst day. Serra Hyundai passed that test with flying colors. Hopefully I'll never break down in Alabama again, but if I ever do, Serra Hyundai is exactly where I'd want to end up. Thank you to Roman and every member of your team for helping our family safely continue our journey.

10/10 experiment! Skyler, did such an amazing job! She was very professional and made me feel very comfortable! I definitely recommend booking an appointment with her for any car sales! Thank you for the best car shopping experience!

Edward is the man utter pleasure doing business with him

This did so good helping us with this purchase thank you

I had a great time at Serra Hyundai! Robby Lay was my salesman. He was very kind and personable. He tailored to my every need with the cars he showed me. Got me a great deal and I love my new car 🚘

Edward was extremely helpful 👍

Tim was wonderful helped me out with every thing i needed i appreciate him so much.n

Awesome salesman!

Had a great experience purchasing my car from Cody this week! Thank you for all your help!

Shane was great, had good jokes also. Come see him get you in and out 🔥

Carrington was super helpful and awesome. If I could give more than 5 stars Carrington would definitely deserve them.

Awesome experience and patience! Arthur was great with finding something that would work with my family.

Skyler is amazing! She goes above and beyond for her customers and always makes sure they feel taken care of. She’s professional, friendly, and truly cares about providing the best experience possible. I highly recommend Skyler to anyone looking for excellent service!

Try and the whole team at Serra Hyundai was amazing!! She was very patient with me and knew exactly what i wanted. The finance guy also made the financing process very smooth and was able to work with the bank to get me approved within a reasonable price. 10/10 recommend. I’d give them 100 stars if i could!

Micheal Lee assisted us with the selection of our 2026 Santa Fe. He was a very curteous young man who answered all question with knowledge! Addressed all our concerns and never once pushed us to make a purchase we were not ready to make! He made the unstantple

Had a very quick and easy experience with cody! He was not pushy at all and really made us feel comfortable in our decision making would definitely recommend him to others. Very easy to work with!