Serra Hyundai is a hometown Hyundai dealership near Birmingham, located at 1503 Gadsden Hwy in Trussville. From downtown Birmingham, the drive takes about 20 minutes up I-59 North. We carry a large selection of new Hyundai models, used vehicles from many brands, and a full service center, so you can handle every part of car ownership in one place. As part of Serra Auto Group of Alabama, our team cares for drivers all across Jefferson County. Our sales staff takes the time to walk you through models and technology so you can make an informed choice.
Every new and pre-owned vehicle we sell comes with a free Lifetime Warranty on the powertrain. Our Shopper Assurance keeps buying simple, with transparent pricing, a flexible test drive, and a 3-day Worry-Free Exchange if you change your mind about your model. The Serra Platinum Package 3.0 adds extras like free oil changes, an anti-theft program, and breakfast or lunch while you wait. Bring your dog along, too, since we are a pet-friendly dealership. Serra Hyundai also supports local community programs and offers special deals for local heroes each week.
Our new Hyundai inventory includes the three-row PALISADE, the all-electric IONIQ 9, the compact TUCSON, and the SANTA CRUZ, which pairs an SUV cabin with an open bed. For 2027, the PALISADE Hybrid adds a new Calligraphy Black Ink trim. Shoppers who prefer used can browse Certified Pre-Owned Hyundai models that are six model years old or newer, have fewer than 80,000 miles, and pass a 173-point inspection. These vehicles carry a 10-year/100,000-mile powertrain limited warranty from the original in-service date. We also stock other brands, from last year’s models to older vehicles with higher mileage.
Many customers start with a trade-in appraisal, since knowing what your current vehicle is worth gives you a clearer picture of your budget. That value can go toward your down payment. You can begin the finance process from home with our online finance application, which cuts down on the time you spend at the dealership. After you pick a vehicle, the Serra Hyundai finance center walks you through each step of the purchase. Our finance team answers your questions along the way, so you understand every document before you sign and drive home to Birmingham.
Our Hyundai service center handles the work that keeps your vehicle running well, including oil changes, tire rotations, brake service, and transmission service. Repairs are done with genuine Hyundai parts. Booking an appointment online takes just a few minutes, and our shuttle service can take you home or to work while we take care of your car. Platinum Package members get free oil changes and a meal while they wait. Owners can also save on routine maintenance through our current service and parts specials.
Founded in 1871, Birmingham grew up around iron, steel, and the railroad, which earned it the nickname “The Magic City.” The Vulcan statue still watches over Jones Valley from the top of Red Mountain, and Sloss Furnaces stands as a reminder of the industry that built the city. Downtown, the Civil Rights District, including the 16th Street Baptist Church and Kelly Ingram Park, tells a story that shaped the nation. Today, the city anchors Alabama’s largest metro area. Its mix of busy interstates, ridge roads, and neighborhood streets shapes drivers who need vehicles ready for both daily commutes and weekend trips.
